Simulators to be installed at St. Louis SpeedPark.
NASCAR Silicon Motor Speedway's state-of-the-art racing simulators are being installed at a new NASCAR SpeedPark location in St. Louis that will greet NASCAR racing fans in November, it was announced by William R. Donaldson, Chairman and CEO of Interactive Motorsports and Entertainment Corp. (OTCBB:IMTS).
NASCAR Silicon Motor Speedway's state-of-the-art racing simulators are being installed at a new NASCAR SpeedPark location in St. Louis that will greet NASCAR racing fans in November, it was announced by William R. Donaldson, Chairman and CEO of Interactive Motorsports and Entertainment Corp. (OTCBB:IMTS).
Six NASCAR Silicon Motor Speedway simulators will be included in a dedicated area within the new St. Louis Mills location of NASCAR SpeedPark as part of an agreement between NASCAR Silicon Motor Speedway and NASCAR SpeedPark, operated and owned by Burroughs & Chapin Co., Inc. Perfect Line, Inc., a wholly-owned subsidiary of IMTS, owns and operates the unique NASCAR Silicon Motor Speedway racing centers.
NASCAR SpeedPark, Inc. is a pure NASCAR entertainment facility designed to bridge the gap between family entertainment venues and the professional NASCAR circuit. NASCAR SpeedPark is an interactive fan attraction that puts the fan in the driver's seat. NASCAR SpeedPark Smoky Mountains in Sevierville, Tenn., has already had NASCAR Silicon Motor Speedway simulators installed, and the installation at the St. Louis location will mark the first time that the simulators have been included in the original design.
Simulators like those in use at the 13 corporate owned and revenue share NASCAR Silicon Motor Speedway locations will allow visitors to enhance their experience at the St. Louis NASCAR SpeedPark by driving in simulated NASCAR Winston Cup Series races. The agreement, which is the third between NASCAR Silicon Motor Speedway and Burroughs & Chapin, also led to the installation of five simulators at The Myrtle Beach Pavilion, an oceanfront amusement park in Myrtle Beach (S.C.), which had its grand opening on July 3 this year.
"We are very pleased to expand our relationship with Burroughs & Chapin and the NASCAR SpeedParks," said Donaldson in making the announcement. "St. Louis is a growing area for NASCAR fans and is an outstanding location for this expansion. We look forward to opening the doors in November."